Our Client’s B2B customers were facing disparate and inconsistent experiences across channels. The Client sought to address key challenges which included:

• Poor customer experience across different channels because of legacy systems
• Poor time to market because of monolithic channel specific capabilities
• High cost of operations of the ecommerce platform due to increased license costs

• Transitioned from license based monolithic ecommerce platform to open source based scalable cloud compatible microservices architecture
• Simplified the omni channel e-commerce applications and improved customer experience through MicroApps
• Implemented channel agnostic cart engine catering to business processes across all channels
• Extensible is used to improve order conversion ratio through analytics
• AWS managed cloud services implemented for database and Scale In / Scale Out to cater to dynamic demand and traffic